Packme‘s Brief :- Bella Italia were looking for a reliable supplier to produce and supply their children’s activity packs, which would entertain and educate during the time they spent dining in their restaurants. Their requirements were a branded colouring book and crayons and a toy that would be regularly changed/updated, and the supplier would be responsible for providing new ideas and concepts.

Packme‘s Solution :- Packme worked closely with Bella Italia to formulate a range of colourful and interesting activities to amuse and entertain children whilst dining out with their parents. We also supplied a regularly updated branded toy, or keepsake, which promoted brand awareness outside of the restaurant environment.